Why blog even before we have launched?
So Hitflip is a German company. Business in Germany is fine and additionally we are ambitious to expand internationally. Our Austrian branch should be starting business this month. Sure that’s a nice and new and a big thing but it also is not that complicated. Austria is not that different from Germany when it comes to prices of media products, media consumption behaviour and online marketing and that’s some strongly influencing factors for our business model.
In UK all these factors differ quite a bit!!! In Germany we have to blogs: one targeting our barter-community-members and one for our affiliates. As we have neither members nor affiliates yet one could ask: why already blog? Well. We see quite some differences between the countries and we think it might be interesting and worth a read for people from the UK as well as Germans to read about these differences. For this reason we’ve installed a category called “Going to UK” that we will primarily be writing in before our launch of the UK branch.
P.S. Please excuse if my English is imperfect.